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People often inquire when they see me about what is the new and most profitable trend in ecommerce and I respond without hesitation “video content”. So I am excited to see more new technology emerge that can place video right into retail email, and seeing businesses experimenting with it. Anna Yeaman reports one retailer boasting a 20-27% click through rate without linking to video, and 51-65% with links to video. And Forrester Research reports video in email can increase click through by 2-3X.

I have been reading quite a lot about time management and how to increase productivity when your running a small, medium or even home based business.

As Business Owners we are always looking for ways to increase the effectiveness of what we do. It’s even better when we have fun and enjoy learning while not spending a fortune or consuming a great deal of time.

In my new ebook, The New Digital Age of Marketing I discuss the next evolution of online technologies. One technology that stands out is video email, however video email was still in it’s developmental stages with companies until now. VMDirect is releasing the first Professional Virtual Email Marketing Platform.

In my ebook, Relationship Marketing 3.0 I discuss the new digital age of online marketing. One technology that stands out is video email, however video email was still in it’s developmental stages with companies until now. VMDirect is releasing the first Professional Video Email Marketing Platform.

Technologies are an evolving force changing the way messages about products and brands are delivered and received. Marketers are looking to enhance their customer relationships by using new web solutions which provide online collaboration, networking, and user-created content. Emerging 3.0 Internet technologies and channels like video email, mobile marketing, automated mailing cards just to name a few offer new challenges and opportunities for effective relationship marketing.